Legal document
GDPR and Data Protection
How Senitix handles personal data under the GDPR and UK GDPR: who is responsible for it, where it is stored, how transfers are protected, and how to exercise your rights.
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1. About this page
This page explains how Senitix handles personal data under the EU General Data Protection Regulation (GDPR) and the UK GDPR. It is written for customers in the European Economic Area (EEA) and the United Kingdom, and for people in those places whose personal data Senitix handles.
Senitix is provided by Senitix Teknoloji LTD. ŞTİ., a company established in Türkiye. The GDPR and the UK GDPR apply to us when we offer Senitix to people and organizations in the EEA and the UK. Because we are established in Türkiye, Turkish Law No. 6698 on the Protection of Personal Data (KVKK) also applies to all of our processing.
This page is a summary, not a second privacy notice. Our Privacy Policy is the notice for the personal data we control, and our Data Processing Agreement (DPA) is the contract for the personal data we process for customers. If this page and either of those documents differ, the Privacy Policy or the DPA governs. If you are in the United States, see the Privacy Policy’s section on US state privacy rights instead.
2. Who we are and how to reach us
Where Senitix is the controller (see section 3), the controller is Senitix Teknoloji LTD. ŞTİ., Cevizli Mah. Zuhal Cad. A Blok No:46 İç Kapı No:50, Maltepe, İstanbul, Türkiye, Central Registration System (MERSİS) number 0478-1132-3580-0001.
- Privacy questions and requests about your personal data: privacy@senitix.com
- The DPA, contracts and legal notices: legal@senitix.com
- Reporting a security vulnerability: security@senitix.com
- Account support and billing: support@senitix.com
Senitix has not appointed a data protection officer. Our privacy contact is privacy@senitix.com.
2.1 Representative in the EU and the UK
We have not designated a representative in the EU or UK; you can reach us directly at privacy@senitix.com. If we designate one, we will name it on this page.
3. Controller or processor: who is responsible for your data
Under the GDPR, the controller decides why and how personal data is used, and a processor handles it on the controller’s behalf. Senitix plays both roles, depending on the data.
| Personal data | Senitix’s role | Where the rules are |
|---|---|---|
| Records a customer keeps in Senitix CRM: contacts, leads, accounts, deals, activities, notes and files, and the email and calendar items its users sync | Processor. The customer is the controller. | The customer’s own privacy notice, and our DPA with the customer |
| What users ask Senitix AI about those records, and what it returns | Processor | Our DPA |
| User accounts: name, work email, the phone number used for verification, role, sign-in history and security logs | Controller | Our Privacy Policy |
| Subscription billing and payment records | Controller | Our Privacy Policy |
| Messages you send us through senitix.com, by email or to support | Controller | Our Privacy Policy |
| Visits to the senitix.com website | Controller | Our Privacy Policy and Cookie Policy |
| The live chat on our website: what Crisp receives when it loads with each page, and the messages you write in it | Controller. Crisp IM SAS provides the chat for us as our processor. | Our Privacy Policy and Cookie Policy |
| What the Meta Pixel sends to Meta, only while the Marketing category on our website is on | Senitix is responsible, jointly with Meta as Meta’s Business Tools Terms describe, for collecting this data on our website and transmitting it to Meta. For its own purposes, Meta is a recipient that acts as an independent controller. | Our Cookie Policy, and Meta’s Privacy Policy for Meta’s own use |
| What the Google Ads tag sends to Google with its cookies and enhanced conversions, and the notice our server sends Google when a visitor who arrived from one of our Google ads creates a trial account, only while the Marketing category on our website is on | Senitix is the controller for collecting this data on our website and transmitting it to Google. For its own purposes, Google is a recipient that acts as an independent controller under the Google Ads Controller-Controller Data Protection Terms; it processes the hashed email address sent with enhanced conversions as our processor under the Google Ads Data Processing Terms. | Our Cookie Policy, and Google’s Privacy Policy for Google’s own use |
| What Google’s tag sends to Google in cookieless mode before you choose, and after you refuse (no cookie, no cookie identifier; not sent under a Global Privacy Control signal) | Senitix is the controller for collecting this data on our website and transmitting it to Google. | Our Cookie Policy and Privacy Policy |
| What the LinkedIn Insight Tag sends to LinkedIn, only while the Marketing category on our website is on | For the collection of this data on our website and its transmission to LinkedIn, Senitix may be a joint controller with LinkedIn. For its own purposes, LinkedIn is a recipient that acts as an independent controller. | Our Cookie Policy, and LinkedIn’s Privacy Policy for LinkedIn’s own use |
3.1 If your data is in a customer’s CRM
If a company keeps your details in Senitix CRM, for example because you are its customer, supplier or prospect, that company decides what it holds about you and why. Its privacy notice applies, and requests about that data go to it (see section 8.3). We use that data only to provide and secure the service on the customer’s instructions. We do not sell it, use it for advertising or use it to train AI models.
3.2 If your organization is a Senitix customer
Your organization is the controller of the records it keeps in Senitix and chooses the lawful basis for them. The DPA forms part of the Terms of Service, so it applies when your organization accepts them. If you store special categories of personal data, such as health information, you are responsible for having a condition for that processing under Article 9 GDPR.
The product gives your team the tools to act on individuals’ requests. Authorized users can find, correct and delete records, export records as CSV or Excel files, and control who sees which records and fields with roles and field-level security. Deleted records stay in a recycle bin for 90 days by default, and each workspace can set that period anywhere from 30 days to 7 years. They are then permanently deleted.
3.3 Connected Google and Microsoft accounts
A user can connect Gmail and Google Calendar, or Outlook mail and calendar, to sync messages and events into the customer’s workspace. That data is customer data, and we process it as the customer’s processor. Senitix’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements. The Privacy Policy’s Google user data section explains what we access and why.
4. What we use personal data for, and our lawful bases
This table summarizes the purposes for which Senitix is the controller and the lawful basis for each under Article 6(1) of the GDPR and the UK GDPR. The categories of personal data, their sources, who receives them and how long we keep them are set out in the Privacy Policy’s notice at collection.
| Purpose | Lawful basis |
|---|---|
| Creating and running your account and providing the service, including support | Contract (Art. 6(1)(b)). If your organization holds the subscription and invited you, our legitimate interest in providing the service it bought (Art. 6(1)(f)). |
| Billing and collecting subscription fees | Contract (Art. 6(1)(b)) |
| Keeping invoices and accounting records, and responding to lawful requests from authorities | Legitimate interests (Art. 6(1)(f)) in complying with the accounting and tax record-keeping law that applies to us in Türkiye; legal obligation (Art. 6(1)(c)) where EU or UK law separately requires it, for example in responding to a lawful request from an EU or UK authority |
| Securing accounts and the platform: sign-in protection, verification codes, checking where sign-ins come from, preventing fraud and abuse, screening sign-ups against sanctions lists, and keeping audit logs | Legitimate interests (Art. 6(1)(f)) in keeping customers, users and the service secure, and in not providing the service to sanctioned parties; legal obligation (Art. 6(1)(c)) where EU or UK sanctions law applies to us directly |
| Service messages: security alerts, billing notices and changes to our terms | Contract (Art. 6(1)(b)) and legitimate interests (Art. 6(1)(f)) |
| Answering questions you send through senitix.com or by email | Legitimate interests (Art. 6(1)(f)) in replying, or steps you ask us to take before entering into a contract (Art. 6(1)(b)) |
| The live chat on our website (Crisp): loading it with every page, keeping a chat session working and answering what you write in it | Legitimate interests (Art. 6(1)(f)) in offering visitors a direct way to reach us and in keeping a chat session working, not consent; we process the content of your messages because you choose to write to us |
| Analytics cookies on our website (Google Analytics) | Consent (Art. 6(1)(a)), which you can withdraw at any time in “Cookie settings”; strictly necessary cookies, including the one that records your choice, rely on our legitimate interest (Art. 6(1)(f)) in operating the website |
| Cookieless website measurement by Google’s tag (Google Analytics and the Google Ads tag in a mode that sets no cookie), before you choose and after you refuse; not loaded under a Global Privacy Control signal | Legitimate interests (Art. 6(1)(f)) in measuring our website and our advertising; you can object by turning on Global Privacy Control in your browser |
Measuring our advertising with the Meta Pixel, the Google Ads tag and the LinkedIn Insight Tag on our website, building LinkedIn website audiences of visitors, transmitting that data to Meta, Google and LinkedIn, telling Meta from our server about a sign-up, a trial and a first payment, and telling Google from our server that a trial started (Marketing category); keeping where you came from (sx_attr) and passing it with a free-trial sign-up (Analytics or Marketing category) | Consent (Art. 6(1)(a)), which you can withdraw at any time in “Cookie settings” |
| Product news and marketing email | Consent (Art. 6(1)(a)), which you can withdraw at any time |
| Establishing, exercising or defending legal claims | Legitimate interests (Art. 6(1)(f)) |
You can object at any time to processing based on legitimate interests (see section 7). To create an account you need to give us your name and work email, and billing details for a paid subscription; without them we cannot provide the service. Everything else is optional.
Apart from the Meta Pixel, the Google Ads tag and the LinkedIn Insight Tag described below, we do not sell or share personal information and do not use it for targeted advertising. Until you consent, the www.senitix.com website sets no analytics or marketing cookie and, apart from Google’s tag in cookieless mode described below, loads no analytics or marketing script (the one other exception, for marketing, is visitors to our English site from the United States, described below); Cloudflare, which provides the DNS for our domains, may set a strictly necessary bot-management cookie on senitix.com while it redirects you to www.senitix.com. Our live chat, provided by Crisp, is not one of the consent categories: it loads with every page, for every visitor, without waiting for a choice, and stores a chat session identifier in two cookies and in your browser’s local storage, on the lawful basis of our legitimate interests (Art. 6(1)(f)) in offering visitors a direct way to reach us and in keeping a chat session working. Unless your browser sends a Global Privacy Control signal, Google’s tag (Google Analytics and the Google Ads tag) also loads on every page, before you choose and after you refuse, with all of Google’s consent signals denied: it sets and reads no cookie and sends Google only cookieless pings (the page address, the referring site, your browser and device type, the time, whether an event such as a page view or the start of a free-trial sign-up happened, and your IP address), which Google uses to count and model visits and conversions in aggregate. The lawful basis is our legitimate interest (Art. 6(1)(f)) in measuring our website and our advertising; you can object by turning on Global Privacy Control in your browser, and the tag then does not load at all. Google may transfer the pings to the United States (section 5). If you accept the Analytics category in our cookie banner, we load Google Analytics on the lawful basis of your consent, which you can withdraw at any time in “Cookie settings” (the “Your Privacy Choices” link in the footer of every page of our English site opens it); withdrawing it stops analytics and deletes the Google Analytics cookies. If you turn on the Marketing category, we load the Meta Pixel and the LinkedIn Insight Tag and let the Google Ads tag set cookies and use enhanced conversions, also on the lawful basis of your consent, to measure how our own ads perform and, on LinkedIn, to show our ads to people who visited our website. Visitors in the EEA, the UK, Türkiye and every country other than the United States, and every visitor to our Turkish site, are asked first, and Marketing stays off until they turn it on. Only for visitors to our English site from the United States, where U.S. state law provides for an opt-out instead, is Marketing on until they turn it off; we tell where you are only from the country our content delivery network derives from your connection for that one request. The Pixel sends Meta the pages you view, your IP address, browser and device details, its own cookie identifiers and a few events (such as a form submitted or a free-trial sign-up started), but never your name, email address or anything you type into a form. If you then start a free-trial sign-up, our server also tells Meta that the sign-up started, that your account was created, that your trial started and of your first payment, with one-way hashes (SHA-256) of the email address you verified with the sign-up code and, once your account is created, of your phone number, first and last name; never these details in clear. The Google Ads tag sends Google similar information and one conversion, a free-trial sign-up, with, through enhanced conversions, an irreversible SHA-256 hash of the email address you entered (never the address itself); if you arrived from one of our Google ads, our server also tells Google that your trial account was created, sending only Google’s click identifier, the time and a random sign-up code. Google’s ads personalization signal always stays denied, so we do not remarket through Google. The LinkedIn Insight Tag sends LinkedIn the pages you view, your IP address, browser and device details, which buttons you click and for how long you stay on a page, LinkedIn’s own identifiers (including its click identifier if you arrived from one of our LinkedIn ads) and one conversion, a free-trial sign-up, but never your name, email address, hashed email address or anything you type into a form; if you are signed in to LinkedIn, LinkedIn can link the visit to your LinkedIn account, and we also use the tag to show our ads on LinkedIn to LinkedIn members who visited our website (website audiences, kept for at most 30 days after the last visit; we see only their approximate size and upload no contact lists). Meta, Google and LinkedIn also use this data for their own purposes, as independent controllers, and may transfer it to the United States (section 5). If you turn on Analytics or Marketing, we also keep where you came from (campaign parameters and, with Marketing, ad click identifiers) in a first-party cookie, sx_attr, for 90 days and pass it with a free-trial sign-up; click identifiers are then kept with the account’s sign-up details. Withdrawing your consent stops the Pixel and the LinkedIn Insight Tag, stops the Google Ads tag from using cookies, and deletes their first-party cookies (the cookies LinkedIn sets on linkedin.com you can delete in your browser or manage in your LinkedIn settings), and a Global Privacy Control signal keeps both optional categories off, and Google’s tag from loading at all, wherever you are. The Senitix app uses cookies and your browser’s storage only to keep you signed in, protect your account, keep the service working and remember your language, settings and unsaved work. The Cookie Policy lists each one.
5. Where data is stored and how transfers are protected
5.1 Hosting in the EU
The Senitix application, its databases, file storage and backups run on Amazon Web Services in Frankfurt, Germany (eu-central-1), with disaster recovery in Ireland (eu-west-1). The models behind Senitix AI run on Amazon Bedrock in the EU, and error monitoring uses Sentry’s EU region.
5.2 Why data still crosses borders
Hosting in the EU does not mean data never leaves it. Senitix is established in Türkiye, and our staff operate, secure and support the service from there, so data can be accessed from Türkiye when that work requires it. Some of our service providers are based in the United States; Cloudflare handles traffic for senitix.com and the application at the location nearest to each visitor, and our website, www.senitix.com, is delivered by Amazon CloudFront from the AWS edge location nearest to each visitor. Neither the European Commission nor the United Kingdom has recognized Türkiye as providing an adequate level of data protection.
| Where | What happens there | Safeguard |
|---|---|---|
| European Union: Frankfurt, Germany, with disaster recovery in Ireland | The Senitix application, databases, file storage and backups (Amazon Web Services); Senitix AI model processing (Amazon Bedrock); error monitoring (Sentry, EU region) | The data stays in the EEA. |
| Türkiye | Senitix staff operate, secure and support the service and can access data remotely when that work requires it. Subscription payments are processed by iyzico (iyzi Ödeme ve Elektronik Para Hizmetleri A.Ş.). | Customer data: the Standard Contractual Clauses in the DPA. Data you give us directly: the GDPR and UK GDPR apply to us (section 5.3). |
| United States | Transactional email (Twilio SendGrid), SMS verification codes (Twilio), sign-in location lookups (IPinfo), our company mailboxes (Google Workspace), and, for visitors outside the EEA, UK and Türkiye who accept analytics, website analytics (Google LLC), and, for all visitors who do not send a Global Privacy Control signal, the cookieless pings that Google’s tag sends before a choice is made | Standard Contractual Clauses in each provider’s data processing terms; Google LLC is also certified under the EU-U.S. Data Privacy Framework |
| Website analytics you consent to | Google Analytics, provided by Google Ireland Limited for visitors in the EEA, the UK and Türkiye, only if you accept the Analytics category in our cookie banner | You choose whether this processing happens at all; see our Cookie Policy |
| Website measurement without cookies | The cookieless pings that Google’s tag (Google Analytics and the Google Ads tag) sends before you choose and after you refuse, provided by Google Ireland Limited and Google LLC; Google may transfer them to the United States. Nothing is sent under a Global Privacy Control signal. | You can object by turning on Global Privacy Control in your browser; see our Cookie Policy |
| Website advertising measurement you consent to | The Meta Pixel, provided by Meta Platforms Ireland Limited and Meta Platforms, Inc., only if you turn on the Marketing category in our cookie banner (for visitors to our English site from the United States, until they turn it off). Meta may transfer the data to the United States. | You choose whether this processing happens at all. Transfers by Meta follow Meta’s own terms and the safeguards it describes; see our Cookie Policy |
| Website advertising measurement you consent to | The Google Ads tag with its cookies and enhanced conversions, and a server notice when a visitor who arrived from one of our Google ads creates a trial account, provided by Google Ireland Limited and Google LLC, only if you turn on the Marketing category in our cookie banner (for visitors to our English site from the United States, until they turn it off). Google may transfer the data to the United States and other countries where it has data centers. | You choose whether this processing happens at all. The standard contractual clauses in the Google Ads Controller-Controller Data Protection Terms and Data Processing Terms; Google LLC is also certified under the EU-U.S. Data Privacy Framework; see our Cookie Policy |
| Website advertising measurement and LinkedIn website audiences you consent to | The LinkedIn Insight Tag, provided by LinkedIn Ireland Unlimited Company, only if you turn on the Marketing category in our cookie banner (for visitors to our English site from the United States, until they turn it off). LinkedIn may transfer the data to the United States (LinkedIn Corporation). | You choose whether this processing happens at all. Transfers by LinkedIn follow LinkedIn’s own terms and the safeguards it describes; see our Cookie Policy |
| Website live chat (Crisp) | The live chat on our website, loaded with every page, and the messages visitors write in it, handled by Crisp IM SAS, a company based in France, in the European Union | We use Crisp as our processor; see our Cookie Policy |
| Cloudflare’s global network | DNS for our domains, and firewall, DDoS protection and content delivery for senitix.com and the Senitix application, handled at the Cloudflare location nearest to each visitor | Standard Contractual Clauses in Cloudflare’s data processing terms |
| Amazon CloudFront’s edge locations worldwide | Delivery of our website, www.senitix.com, which does not pass through Cloudflare. CloudFront receives each visitor’s IP address and request details. | The Standard Contractual Clauses in AWS’s data processing terms |
| United States: Senitix AI web search | The search query Senitix AI writes when a user turns web search on, which can include customer data, is sent to Tavily, Inc. | Tavily’s data processing terms; see our Sub-processors page |
| Services a user chooses to connect | Gmail and Google Calendar (Google) or Outlook mail and calendar (Microsoft) when a user connects them, and signing in with a third-party account if a user chooses to | The customer or user directs the connection; the provider’s own terms govern the account held with it |
5.3 The safeguards we use
- Customer data accessed from Türkiye. The DPA incorporates the Standard Contractual Clauses (SCCs) adopted by the European Commission in Implementing Decision (EU) 2021/914, using Module 2 where the customer is a controller and Module 3 where the customer is itself a processor, and, for data covered by UK law, the International Data Transfer Addendum issued by the UK Information Commissioner.
- Data you give us directly. When you sign up, write to us or visit our website, you provide your data to Senitix in Türkiye. The GDPR and the UK GDPR apply to our handling of that data directly, as this page and the Privacy Policy describe.
- Onward transfers to our providers. When a sub-processor outside the EEA and the UK handles personal data for us, we rely on the SCCs in that provider’s data processing terms. Where a provider’s clauses are not yet in place, our Sub-processors page names the safeguard that applies instead.
- Turkish law. Because we are established in Türkiye, transfers we make from Türkiye to other countries must also meet Article 9 of the KVKK. The Sub-processors page records how far the Board’s standard contracts have got for each provider.
You can ask for a copy of the safeguards that apply to your data at privacy@senitix.com; we may remove commercially sensitive terms from the copy. A customer assessing a transfer can ask us for the information its assessment needs.
6. The Data Processing Agreement and our sub-processors
The Data Processing Agreement contains the terms that Article 28 GDPR requires between a customer and its processor. Under it, we:
- process customer personal data only on the customer’s documented instructions;
- make sure the people who handle it are bound by confidentiality;
- protect it with appropriate technical and organizational measures;
- engage sub-processors only under written terms that give the same protection;
- help the customer respond to individuals’ requests and meet its security, breach-notification and impact-assessment obligations;
- delete or return the data when the service ends; and
- make available the information needed to show that we meet these obligations, and allow for audits.
The DPA is part of the Terms of Service, so it applies when a customer accepts them. If your organization needs a signed copy, write to legal@senitix.com.
The Sub-processors page lists the providers that process personal data for us, the service each one provides and where it processes the data. We give customers notice before we add or replace a sub-processor, and a customer can object as the DPA sets out.
7. Your rights under the GDPR and the UK GDPR
If the GDPR or the UK GDPR applies to your personal data, you have the rights below. Each one has conditions and exceptions set out in the law. If one of them means we cannot do what you ask, we tell you why.
- Access (Art. 15): confirmation of whether we process your data, a copy of it, and information about how we use it.
- Rectification (Art. 16): correction of inaccurate data and completion of incomplete data.
- Erasure (Art. 17): deletion, for example when we no longer need the data, or when you withdraw consent and no other lawful basis applies.
- Restriction (Art. 18): limiting how we use your data while a question about its accuracy or an objection is resolved, or when you need it kept for a legal claim.
- Portability (Art. 20): your data in a structured, commonly used, machine-readable format, where we process it by automated means on the basis of your consent or a contract.
- Objection (Art. 21): to processing based on legitimate interests, and, at any time and without giving a reason, to direct marketing.
- Withdrawing consent (Art. 7(3)): at any time, without affecting processing that took place before you withdrew it.
- Automated decisions (Art. 22): not to be subject to a decision based solely on automated processing that has legal or similarly significant effects on you, subject to the exceptions in the law.
- Complaint (Art. 77): to a supervisory authority (see section 9).
The Privacy Policy sets out how these rights apply to the data we control.
8. How to make a request
- By email: write to privacy@senitix.com. If you write from the email address on your Senitix account, we can usually confirm who you are without asking for more.
- In the app: signed-in users can export their data and change their marketing preferences under Settings › Privacy.
- Marketing email: use the unsubscribe link in any message.
Tell us which right you want to use and, if your data is in a customer’s CRM, which company holds it.
8.1 Verification and people acting for you
We ask only for the information we need to confirm your identity, and we use it only for that purpose. Someone else can make a request on your behalf, for example a lawyer or a not-for-profit body under Article 80 GDPR, if they show that they are authorized; we may confirm the request with you directly.
8.2 Timing and cost
We respond within one month of receiving your request. If a request is complex, or we receive many, we can extend that period by up to two further months; if we do, we tell you within the first month and explain why. Erasure requests are completed within 30 days. Requests are free. If a request is manifestly unfounded or excessive, we may charge a reasonable fee or decline it, and we explain why.
8.3 Requests about data in a customer’s CRM
If a customer holds your data in Senitix CRM, that customer is the controller and decides how to respond, so please contact it directly. If you write to us instead, we pass your request to the customer where we can identify it and help it respond. We do not answer the request ourselves unless the customer instructs us to.
9. Complaints
To us. You can complain to us about how we handle your personal data at privacy@senitix.com. We acknowledge a complaint within 30 days of receiving it, look into it, and tell you the outcome.
In the EU and the EEA. You can complain to the supervisory authority in the country where you live or work, or where you believe the infringement took place. The European Data Protection Board lists the authorities at edpb.europa.eu.
In the United Kingdom. You can complain to the Information Commissioner’s Office at ico.org.uk. The ICO generally expects you to raise the complaint with us first.
In Türkiye. Because Senitix is established in Türkiye, you can also complain to the Personal Data Protection Board through the Personal Data Protection Authority (Kişisel Verileri Koruma Kurumu), Nasuh Akar Mah. 1407. Sok. No:4, 06520 Çankaya, Ankara, kvkk.gov.tr. Turkish law requires you to apply to us first; you can then complain if we reject your application, our answer is inadequate, or we do not answer in time.
10. How long we keep personal data
We keep personal data for as long as the purpose we collected it for requires, or longer where the law requires it. The Data Retention Policy has the full schedule. The periods people ask about most are these:
- After a subscription ends or a workspace is closed: the workspace stays available read-only for 30 days so the customer can export its data. The data is then deleted as the Data Retention Policy describes.
- Deleted records: kept in the recycle bin for 90 days by default (a workspace can choose anywhere from 30 days to 7 years), then permanently deleted. Deleted files stay in the file trash for 90 days.
- Synced email: purged after 365 days unless it is linked to a CRM record, where it stays as the record’s history until the mailbox is disconnected.
- Senitix AI conversations: deleted after 180 days without activity.
- Sign-in attempts and expired sessions: 30 days. Data export files: 30 days.
- Audit logs: 7 years.
- Invoices and contracts: 10 years. When an erasure request reaches one of these records, the personal data in it is anonymized and the record is kept.
- Backups: daily backups are kept for 35 days and monthly backups for 365 days, then overwritten. Deleted data leaves the backups on that cycle.
11. How we protect personal data
Annex II of the DPA describes our security measures in more detail. In summary:
- encryption in transit with TLS 1.2 or higher (TLS 1.3 preferred), and HTTP Strict Transport Security (HSTS) on our websites;
- encryption at rest, plus field-level AES-256-GCM encryption with per-workspace keys for designated sensitive fields;
- multi-factor authentication with an authenticator app, or by SMS where it is enabled;
- role-based access control, with each customer’s workspace kept separate in the application;
- audit logs of security events and administrative changes;
- daily and monthly backups stored in the EU, in Frankfurt with copies in Ireland; and
- traffic filtering and DDoS protection through Cloudflare for senitix.com and the Senitix application; our website, www.senitix.com, is served through Amazon CloudFront.
Senitix does not hold SOC 2 or ISO/IEC 27001 certification today; we are preparing for a SOC 2 Type II audit. Customer-managed encryption keys (BYOK), data loss prevention and field masking are not available today.
If a personal data breach affects data we process for a customer, we notify that customer without undue delay, as the DPA sets out. Where we are the controller, we notify the competent supervisory authorities within 72 hours of becoming aware of a breach, unless it is unlikely to result in a risk to people, and we tell affected individuals directly when the risk to them is high. To report a suspected vulnerability, write to security@senitix.com.
12. Senitix AI and the EU AI Act
On paid plans, Senitix AI writes a daily digest, answers questions from the records a user can already see, drafts and rewrites email, summarizes threads and suggests a next action. Nothing is sent or changed until the user confirms.
When a user works with Senitix AI, the user’s request and the records it needs are processed by models running on Amazon Bedrock in the EU. We handle this data as the customer’s processor under the DPA. Customer data is not used to train AI models. Senitix AI conversations are deleted after 180 days without activity.
Senitix AI does not make decisions about people that have legal or similarly significant effects: what it produces is a proposal that a person accepts, edits or discards. Lead and deal scoring in Senitix CRM is separate from Senitix AI and follows rules the customer sets.
12.1 Transparency under the EU AI Act
The EU AI Act (Regulation (EU) 2024/1689) sets transparency rules for AI systems that interact with people or generate content (Article 50). In Senitix, AI features carry the Senitix AI name, so users know when they are working with an AI system, and what Senitix AI produces is shown to the user as a draft, summary or suggestion before anything is sent or changed.
Senitix AI is not designed for uses that the AI Act prohibits or classifies as high-risk, such as screening job applicants, evaluating employees or assessing creditworthiness, and it should not be used for them. A customer that uses AI-assisted content in its own communications remains responsible for any disclosure the law requires of it. The Terms of Service govern how Senitix AI may be used.
13. Changes to this page
We update this page when our practices or the law change, and the date at the top shows when it last changed. Changes to the Privacy Policy and the DPA are notified as those documents describe. Questions about this page go to privacy@senitix.com.
